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Welcome Email Sequences

Onboard new clients with a multi-step welcome sequence.

Updated May 7, 2026

A welcome sequence is a series of timed emails that start when a new client signs up or books their first appointment. Instead of one welcome message, you introduce your practice, share useful info, and prompt a second booking across multiple touches.

Welcome sequences are available on Solo and above.


How it works

When a new client is created, Stillpoint kicks off the welcome sequence. Each step is an email that sends after a delay you configure (immediately, 2 days later, a week later, etc.).


Set up a sequence

  1. Open Emails and find the Welcome Sequence section (or open it directly via Sequences in Settings).
  2. Review the default steps or click Add Step to add new ones.
  3. For each step, set:
    • Email content: subject, body, and merge tags.
    • Delay: how many days after the previous step (or trigger) to send.
  4. Reorder steps by dragging them.
  5. Toggle the sequence on at the top of the page.

Example sequence

  • Step 1 (immediate): welcome email with practice overview and what to expect.
  • Step 2 (2 days later): tips for preparing for their first visit.
  • Step 3 (7 days later): check-in asking how their experience was, with a booking link.

Enable, disable, edit

  • Toggle the whole sequence on or off without losing your config.
  • Disable individual steps to skip them while keeping the rest active.
  • Clients already mid-sequence keep receiving remaining steps unless the sequence is fully disabled.

Tips

  • Keep welcome emails short. Don't dump everything in step one.
  • Each email should have one clear next action (book again, complete intake, etc.).
  • Test the full sequence with a test client and watch the emails arrive.

Keep learning

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